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Floody hell

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The West Midlands, the most landlocked region in the UK, isn’t somewhere you’d instinctively associate with flood risk. There’s no dramatic coastline, no mighty tidal estuary, no looming river delta. But that’s exactly why we’re in trouble.

Surface water flooding

Surface water flooding – when rainfall overwhelms drainage systems and saturates the ground faster than it can absorb – is fast becoming Britain’s silent crisis. It now poses a risk to 4.6 million properties across England, up 43 per cent in just one year. And the data barely scratches the surface. As insurers retreat from high-risk postcodes and Flood Re is asked to pick up the slack, too many homeowners are still blissfully unaware that danger might be seeping in from below.

Flash floods an annual event

In the West Midlands, we’ve seen this first hand. From Wolverhampton to Walsall, Solihull to Sandwell, flash flooding has become a yearly occurrence. Garden paths turn to streams. Roads vanish under torrents. Parks become paddling pools. And homes – many of them miles from the nearest river – are quietly, repeatedly, inundated.

This isn’t bad luck. It’s bad planning. The region has become a patchwork of concrete, tarmac, and poorly maintained drainage infrastructure. Add extreme weather, a rapidly changing climate, and relentless new-build development – often without sustainable drainage – and we have the makings of a systemic failure.

SUDS – sustainable urban drainage systems

Yet national policy still treats surface water flooding as an afterthought. Of the £250 million pledged earlier this year for flood defence, the lion’s share is going to tidal barriers and riverbanks. Important, yes – but where’s the support for retrofitting our urban landscapes with the basics? Permeable surfaces. SUDS (sustainable urban drainage systems). More green space. Fewer paved front gardens.

The West Midlands isn’t a fringe case. It’s the future. As rainfall becomes more intense and frequent, every town and city not currently labelled “at risk” is one storm away from surprise flooding. And when insurance cover disappears – as it increasingly is – homeowners will be left carrying the financial and emotional cost alone.

A plan is needed

We need more than flood defences. We need a mindset shift. Surface water flooding doesn’t come with a wave warning or an ominous river swell. It comes from the sky, fast and unforgiving, and it doesn’t care how far you are from the sea.

Ignore it now, and we’ll all be knee-deep in regret later.

Josh Moreton

Columnist
Josh has over a decade of experience in political campaigns, reputation management, and business growth consulting. He comments on political developments across the globe.

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